Wednesday, May 06, 2009
Five eras in Social Media by Jeremiah Owyang
Jeremiah Owyang talks about the five eras in Social Media. We are at the end of era 1 and in the beginning of Era 2.
1. Era of social relationship
2. Era of social functionality
Applications on social networking platforms
3. Era of Social colonization
Take your followers and connections everywhere you go.
4. Era of social context
Individuals will expose personal information in exchange for benefits from companies.
5. Era of social commerce
Communities will decide what products should be built. Social buying and social product designing,